Why You Can’t Hide From Mobile PPC

“Mobile is coming.” This Game of Thrones -esque quote has been thrown around a lot this past year, serving as an ominous warning of our ...

Holiday PPC Tips From Back-To-School Season: How BookRenter Faced Down Bigger Competitors & Rising CPCs

As online businesses prepare to ramp up their holiday paid search campaigns, it can be instructive to look at insights from the retail’...

Google Rolls Out AdWords Ad Rank Algorithm Update

In a quiet but not entirely unexpected move, Google has announced they are updating and improving the Google AdWords Ad Rank algorithm t...